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Social Media – Low Tech
Low Tech Social Media It’s snowing here in the Northeast on this spring day and there is nothing more detrimental to selling Italian Ice ...
roxburynick
Mar 23, 20111 min read
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Flash Still Not Seen By Search Engines – Update 2011
Reasons to use Adobe Flash with Caution Flash is expensive to build, even off-shore Flash is usually not easily updated by a marketing or...
roxburynick
Mar 23, 20112 min read
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AddThis adds Multiple Profiles
AddThis has added the ability to have multiple profiles, allowing your to share an account with team members or clients. Profiles also...
roxburynick
Mar 18, 20111 min read
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Social Media Management Companies
This week they posted about the growth in Social Media Management Systems. Here is how they discribe these services: How it works: Three...
roxburynick
Mar 17, 20111 min read
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SEO – “I’m not dead yet”
Image via Wikipedia To quote a favorite Monty Python line SEO is not dead yet, nor has it peaked. With the latest release of Panda from...
roxburynick
Mar 11, 20112 min read
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Site of the Week – Best Buy
Image by Getty Images via @daylife Usability is a critical factor in website conversion so making your site as user friendly as possible...
roxburynick
Mar 11, 20111 min read
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Google Adwords are Better than Facebook Ads
If you’re getting caught up in the Social Media world and think it would be perfect to advertise your product or service through Facebook...
roxburynick
Mar 9, 20111 min read
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Did Google’s Algorithm Change Your Ranking?
Check your rank today. If you don’t have the luxury of an SEO firm to tell you how your traffic is doing consider a free tool like Rank...
roxburynick
Mar 3, 20111 min read
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Facebook Fan Page Changes: Good or Bad for You?
Facebook has made some major changes to Fan Pages. (2-2011) In this there is some good news and maybe bad news for businesses using...
roxburynick
Feb 11, 20112 min read
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Chief Marketing Technologist
Interactive marketing and technology are becoming increasingly intertwined. So much in fact that that even your average online marketing...
roxburynick
Oct 11, 20101 min read
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Will Google Instant Search Effect Your Search Strategy?
Google announced its Instant Search last week. If you haven’t heard about this don’t worry, for the most part it does not affect your...
roxburynick
Sep 13, 20101 min read
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Top E-Commerce Shopping Carts – 2010
Choosing the right shopping cart can make the difference between success and failure. Some things to consider when choosing your...
roxburynick
Aug 11, 20101 min read
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How Many Friends Can you Have?
No matter how hard I try I keep coming back to the thought that marketers are over relying on Facebook and Twitter. Yes it’s great that...
roxburynick
May 24, 20102 min read
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Analytics Reports In Excel For Free
Google Analytics, a free service from Google. If you’re like most companies you want to pull all that great data into an Excel...
roxburynick
May 14, 20101 min read
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Do you have a Facebook Exit Strategy?
Remember when AOL was ruling the world as the undisputed online champ? Me too. The number of subscribers they had was just too great for...
roxburynick
May 14, 20102 min read
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Corporate Blogging
Hiring an intern write your blog instead of the person in your company who knows the most about your product Taking before listening and...
roxburynick
May 12, 20101 min read
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Explain Your Facebook Policy
Using Facebooks new tools With Facebooks new tools you can add lots of gadgets to your site that really lock you in tight with your...
roxburynick
May 12, 20101 min read
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Easy Optimization, RSS Feeds
Everyone talks about how hard it is to optimize their websites. No one has the time or the ideas as to what do without adding additional...
roxburynick
May 10, 20102 min read
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Measuring Your Websites Internet Strategy Initiatives
Determining success for a non-ECommerce website Every website should have goals for their website even if it is not a commerce site. How...
roxburynick
May 5, 20101 min read
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The coming Social Media backlash
Time for a little drama. In a great post by Jeremiah Owyang we see how Levi’s used new Facebook tools to populate a shopping cart on...
roxburynick
May 3, 20102 min read
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